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Writer's pictureMary Ellen Beliveau

How Can We Build Healthy Families and Communities Through Sustainable Health Solutions?

Collaborating to Promote Wellness, Enhancing Workforce Strength, and Influencing National Health and Economic Growth





Obesity has become one of the most significant drivers of healthcare costs in the U.S. It is linked to chronic conditions like heart disease, type 2 diabetes, and cancer, which are not only debilitating for individuals but also incredibly expensive to manage. In 2022, obesity-related healthcare costs ranged from $1,029 to $2,719 more per person per year depending on obesity severity​ (SpringerLink)​(BioMed Central). With more than 40% of adults in the U.S. classified as obese, this translates to a substantial burden on the healthcare system.


These obesity-related conditions result in increased hospitalizations, higher prescription drug use, and extended treatment plans, all of which contribute to escalating costs for Medicare, Medicaid, and private insurance programs​ (Centers for Medicare & Medicaid Services)​(Centers for Medicare & Medicaid Services). Addressing obesity at its root through preventative measures could significantly reduce long-term healthcare expenses while improving quality of life for millions of Americans.


The Role of Employers: Investing in a Healthier Workforce and Families

Employers, who subsidize approximately 80% of employee healthcare costs, are uniquely positioned to influence the health of their employees and their families​ (KFF)​(Aon plc Global Media Relations). By investing in health-focused initiatives, employers can create a culture that promotes wellness, leading to a healthier workforce and reduced healthcare expenditures. Healthier employees and their family, mean fewer sick days, higher productivity, and lower healthcare premiums over time.


A comprehensive approach to wellness should go beyond the employee to also support their families. After all, healthier families translate to healthier employees. Employers can take several key steps to enable this transformation:


  • Balanced Nutrition and Sustainable Habits: Focus on promoting balanced intake of healthy fats and proteins spaced throughout the day, increased water intake, and a shift from sugar and unhealthy carbs to nutrient-dense vegetables. Education on these principles can help employees and their families make better dietary choices both at work and home​ (SpringerLink).


  • Access to Resources and Self-Management Tools: Providing coaching, educational materials, and self-management tools (such as fitness tracking apps, healthy meal recipes, food shopping guidance) allows employees and their families to take control of their health. Offering videos and resources on nutrition and fitness further supports long-term behavior change​ (KFF).


  • Physical and Mental Wellness Programs: Employers can enable physical wellness by creating infrastructure that allows for physical activity during the workday. This includes offering access to walking trails, yoga spaces, or basketball courts, and scheduling time for employees to engage in these activities during breaks. On-site wellness programs can foster a culture of health, reduce stress, and create stronger team cohesion. Mental health support through counseling and stress management tools is equally important in this holistic approach​ (Healthcare Finance News)​(Aon plc Global Media Relations).


By prioritizing employee well-being and family health, employers can create an environment where healthy choices are easy and supported. In the long term, these investments reduce absenteeism and healthcare costs, while fostering a more engaged and productive workforce.


The Role of Healthcare Systems: Supporting Community Health


Healthcare systems also play a critical role in reducing healthcare costs by addressing the root causes of obesity and promoting community wellness. One impactful approach is investing in community health workers (CHWs) and connected caregivers. These professionals serve as liaisons between healthcare providers and the community, especially in underserved areas, where access to healthcare can be limited.


CHWs can assist with:


Nutrition and Lifestyle Education: Providing tailored education and resources on healthy eating, physical activity, and disease prevention, ensuring that community members are empowered to make healthier choices.


Chronic Disease Management: Assisting individuals with managing conditions such as diabetes, hypertension, and obesity through regular check-ins and support in following care plans.


Access to Services: Helping patients navigate the healthcare system to ensure they receive appropriate care, including connecting them to local resources for healthy food options and fitness activities.


By having healthcare systems fund a portion of CHWs’ salaries or partnering with local organizations, hospitals can help reduce readmission rates and improve overall community health. This approach supports a prevention-based model of care, which can ultimately lower long-term healthcare costs ​(Centers for Medicare & Medicaid Services)​(KFF).


The Role of Government: Supporting Employers and Healthy Communities

Government policies can play a crucial role in supporting employers' efforts to build healthier workplaces and communities. Medicare and Medicaid account for 39% of national healthcare spending, with costs rising sharply due to obesity and related chronic conditions​ (Centers for Medicare & Medicaid Services)​(Centers for Medicare & Medicaid Services). By implementing supportive policies, the government can help reduce the burden of these healthcare costs.


Several initiatives could be considered:


  • Tax Incentives for Wellness Programs: Offering tax breaks to companies that invest in wellness programs, healthy food initiatives, or infrastructure that encourages active lifestyles (e.g., walking trails, on-site gyms). This would incentivize employers to invest more heavily in employee health, knowing they will receive financial benefits​ (KFF).


  • Subsidies for Healthy Food Programs: Expanding Medicaid or Medicare coverage to include programs that provide healthy food options for low-income individuals or those with diet-related chronic diseases. This could be modeled after existing “food as medicine” initiatives, which have shown success in reducing healthcare costs by improving diet quality​ (KFF)​(KFF).


  • Community Health Grants: Offering grants to local communities to build infrastructures that support healthy living, such as parks, walking trails, and community gardens. This would encourage healthier behaviors in socio-economically disadvantaged areas and improve public health at a community level​ (Centers for Medicare & Medicaid Services).


The Role of Payers: Encouraging Lifestyle Changes

Private payers and insurance companies also have a significant role to play in driving healthier behaviors. By incentivizing healthy lifestyles, they can reduce the long-term costs associated with chronic disease management. Several strategies payers can adopt include:


  • Premium Discounts for Healthy Behaviors: Offering reduced premiums to individuals who participate in wellness programs, achieve health targets, or maintain a healthy BMI. This encourages policyholders to take proactive steps toward better health​ (KFF)​(Aon plc Global Media Relations).


  • Coverage for Preventative Care: Expanding insurance coverage for preventive services such as routine check-ups, mental health support, nutritional counseling, and weight management programs can help reduce the incidence of chronic diseases and lower future healthcare costs ​(Aon plc Global Media Relations)​(Centers for Medicare &Medicaid Services).


  • Telehealth and Remote Monitoring: Providing broader access to telehealth services and remote monitoring for chronic diseases like diabetes or hypertension allows for more consistent care management. These technologies can help patients stay on track with their health goals while minimizing hospital visits​ (Healthcare Finance News)​(Aon plc Global Media Relations).


By collaborating, employers, healthcare systems, the government, and private payers can create a system that not only reduces the healthcare burden associated with obesity but also promotes healthier families and communities and a higher performing country. Through comprehensive strategies that focus on prevention, education, and lifestyle changes, we can improve public health while lowering long-term healthcare costs.


This approach ensures that wellness is accessible to all, especially socio-economically challenged populations, ultimately creating a more equitable and healthier society.


Yours in Health,


Mary Ellen


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